Primrose Shop - Orlando, Florida

Christine G.

I've enjoyed shopping at Primrose Shop for many years. What I love most about it is the variety of gifts that Jennifer has curated. She has something for everyone. If you're looking for a gift (for a friend or for yourself!) I would highly recommend checking them out. As a former small business owner I love shopping small and supporting local women owned businesses.

Barbara J.

Been there several times. What an FSU and sorority selection - great gifts for my grandchildren! Always greeted with a warm welcome & smiling face. I happily make the drive from Oviedo to the shop as it is my favorite store on Corrine Dr.

Jessica B.

I am so happy I found this little shop! It’s perfect for buying gifts for my daughter who is in a sorority and attends FSU.

krizia R.

Really disappointed with my first experience. Went to visit some other shops on this same strip and decided to go in here and see what they had. Nothing says “welcome” like being followed around and watched continuously. I couldn’t even take my daughter to use the restroom without having someone checking in. We were never greeted or offered assistance just passively harassed by the owner.
When I went to pay, the owner saw I had some hundred dollar bills and quickly yelled that they don’t accept it. She wasn’t checking us out and I had plenty of other bills to use. I don’t understand why she couldn’t allow the person attending us to address it.
The store’s merchandise has a cute aesthetic but only about half of the items look worth the cost. The other half (especially in the kids area), are overpriced china-made junk. My daughter purchased a kit with nail polishes that paint so translucent, you’d need the whole bottle to see the color. And I bought a trio of mini candles that smell like nothing when burning.
Most of what I saw here I’ve seen in many other stores - same brands and products. Stores like TJMaxx, Target, Marshalls and even my local pet store.

I’d recommend this store to anyone who wants to have a bad day. Otherwise, the rest of this strip was fantastic and made this a fun day out.

To the owner, please don’t bother with a response.

Sadie C. W.

Beautiful variety of inventory and top-notch customer service. Quick responses with online shopping inquiries. Highly recommend!

Robyn Y. L.

This isn't Beverly Hills, California, it's Orlando, Florida. So when I walk into your shop in activewear without make up on, (during a rare moment of retail therapy), I would appreciate it if I wasn't treated like a criminal and followed by the cashiers. There needs to be a more covert way of screening for shoplifting because I feel very judged and repelled away from shopping at the store in the future. I've never felt this way shopping at Primrose in the past, so something must've changed in the recent year or two since I've been. I won't be going back because when a store makes you feel that way, it just gives you major ick. I'm not one to give reviews for less than 4 to 5 stars, but I feel that this one is important because it needs to draw their attention.

This review was going to be 2 stars, but I downgraded it to 1 star after reading the other reviews about some shoppers being treated rudely and being singled out. Shameful.

Leana A.

Great shop with new inventory constantly! I get the majority of gifts from this store from baby to bridal showers and birthdays. Would be really nice if the shop was open a bit later. During the business week it is impossible to get here before you close at 5:30pm.

K S.

If you have a preppy female on your gift list, you can find her Christmas or Birthday gift here. Only thing that kept me from 5 stares is I wish they had more variety. They have a lot of versions of the same items - which can also be good! But I love visiting small boutiques for the curated items they collect under one roof, and I wish the curation was larger. That said, I buy something 7/10 times.